Cover Image for sole society landing page image

Sole Society

Tech Lead

Sole Society is an ambitious e-commerce platform that caters to fashion enthusiasts and footwear lovers. As the Tech Lead, I spearheaded a team of 6 talented individuals, directing our efforts towards achieving exceptional website performance, enhanced uptime, lightning-fast response times, and the seamless integration of new features.

Tech Stack

  1. Magento 2 - Multi-Site
  2. Cybersource Payments
  3. Afterpay Pay Later
  4. BounceX Exit Intent
  5. Clutch Loyalty
  6. DSCO Dropship
  7. Feedonomics Product Syndication
  8. Sailthru Email Marketing
  9. Shoprunner Memberships
  10. TurnTo Reviews
  11. Zendesk Customer Service

The project came with its fair share of challenges, and we embraced them as opportunities for growth. Our primary objectives revolved around improving website performance, ensuring maximum uptime, and promptly resolving bugs through efficient triaging. Additionally, we aimed to enhance the platform with new features and provide dedicated production support for a flawless user experience.

Major Accomplishments

The Sole Society project boasted several major accomplishments that demonstrated our team's technical prowess and commitment to excellence:

Magento Upgrade

We undertook a significant upgrade from Magento v1 to Magento v2, a complex task that required meticulous planning and execution to ensure a seamless transition while preserving crucial data and functionality.

EDI Warehouse Integration

We successfully implemented Electronic Data Interchange (EDI) warehouse integration, streamlining order processing and fulfillment for improved efficiency and customer satisfaction.

Custom API Warehouse Integration

To accommodate specific warehouse requirements, we developed and integrated custom APIs, fostering seamless communication and data exchange.

Multi-Warehouse Order Assignation

To optimize order fulfillment and minimize shipping times, we engineered a robust system for multi-warehouse order assignation, ensuring timely deliveries.

Custom Indexers

Our team designed and implemented custom indexers, enhancing search performance and enabling real-time updates to keep inventory data accurate and up-to-date.

Custom Varnish Cache

To achieve superior website performance, we deployed a custom Varnish cache solution, drastically reducing page load times and enhancing the overall shopping experience.

GDPR Compliance

Recognizing the importance of data protection, we meticulously ensured Sole Society's adherence to General Data Protection Regulation (GDPR) standards, safeguarding customer data and fostering trust.